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5 kinds of advantages to promote books with Amazon ads



Using Amazon ads as a way of promoting could be tricky. You might spend a lot of money but the results are not visible.

It depends on your expectations. If you expect to sell a million books just because you paid for an advertisement, you will be disappointed.


What do Amazon ads offer and how to use them?


Visibility. There are chances your book will be visible to millions of readers. If you promote your book on promotional pages, they have subscribers, but not more than 300.000. You can catch millions of people who are potential buyers and readers. Some have Kindle unlimited to raise your KENP. Others will purchase your books.

Objectivity. I got some bad ratings using those ads, but I don't regret it, my skin is thick. If you bought something from me and you did not like it, raise your voice. Also, give a compliment if you like it, with a good rating or review.

Verified purchases. With Amazon ads, you don't have to share your books for free. Your ratings and reviews will be verified, you don't need ARC copies for potential readers.

Spreading your reader's circle. You will pay some money, but you don't need to beg people around or spam their inboxes to read your book. In this way, you attract your audience spontaneously. 

Building your audience for your genre. In this way, you will solve confusion in your reader's circle. If you offer a thriller to someone who read children's book, this is not your target community. Your readers will know exactly what are you offering. Your cover, blurb, and keywords will give you the right direction.

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