Rebelious rules by Kristina Gallo

People love to judge books accord prices. If your book is priced 0.99c they think it is not valuable. It reminds them on free books on book fairs.  The marketing trick which many authors use is to set up 0.99c price temporary, on few days. You can compare it with clothes. If you see a skirt that costs 50 euro and next day is 50% lower price, you will grab it until the price lasts. Making a lower price for books means to capture reader's interests. I recently sold 12 books by this price. Royalties are low in this case, but visibility is spotted on.  If you want new customers, you must offer them something from time to time. If they like your offer, they will buy more. The problem is because this benefit works for authors who sell many books. It is not the same if you sell 100 books by 0.99c price, or if you sell 10 books.  This kind of price works out the best with book in series: first is priced 0.99c, and the sequel is 3.49c or reverse.  This way you show respect to...

Iwan Ross is a multi-genre author with a passion for weaving tales oozing with romance and supernatural intrigue. Raised by a mother figure, he quickly found solace in the local library, where his love for reading took root. It was there, as a junior staff member, that he had a strange encounter with a fellow reader. A book tumbled to the floor, its pages rustling as if unseen fingers were flipping through them. Wide-eyed, he let out a primal scream and bolted to the librarian. She simply adjusted her glasses and said in her signature German accent, “Ah, you’ve met Julia.” Since that fateful day, Iwan has had a best friend who shares tales spanning centuries. His love for Paranormal Romance was born, and he has spent years trying to reunite his otherworldly companion with her long-lost family. When not conjuring up supernatural stories, Iwan is a keen recipe designer. Married to a former chef, he spends countless hours in the kitchen making a mess and perfecting recipes inspired by fla...

Inspired by a lot of messages I got on Instagram from authors, I wish to make difference between amateurs and professional authors. It is clearly that you can't come in inbox with your link and asking for a review or purchase. This show egocentrism, bad manners and a lack of knowledge about promotions.  What makes confussion to some new authors? The act of following. If I follow you, it doesn't mean I will automatically read your books. I will not.  Your likes or comments. If I like your book cover, I will not automatically buy the book. I do it from courtesy or I return the like. The view on stories. If I view your story, I will not buy the book. The fact is, I am the author. This means I write my books, I have daily job, I make promotion for my books. Yes, I have TBR list but this is about 30 books per year, that is made at the start of this year and it will not update soon. A professional author will not brag about lack of followers. He will not brag about many followers, t...

Everyone talks about AI because this is a topic you can't avoid . What you knew about books and writing could be forgotten when you talk about AI. I start to write when I was sixteen. I was writing in my notebook. Soon I had a bunch of notebooks, and many pencils. Some of that manuscripts stayed on my shelf, never published. The pages of notebook are yellow and full of dust. After this, I was writing on a typing machine. It was unpractical work . My hands got  dirty from black color of printer toner and I had many of typing errors that wasted my time.  With the age of computer, my work progressed. 2017 I was publishing my first book in Amazon Kindle. Today, I have cell phones, tablet and laptop, I can pick where to write. What did not change is my desire to write. I have this narrative instinct inside of me.  When I hear people talk about AI covers and AI books, I froze. It looks, anyone can write with a help of AI. That is gross. I remember guys from my high school who w...

As someone who is not a native English speaker, I face with opinions about book editing. I worked with few editors, but nobody is perfect and almighty. Errors are something that is a part of the book. Even famous authors have errors in their books, but readers are not complaining. If you are indie author, you need to be perfect, your books must be polished because you are not famous. It is good to warn readers about bad editing if a book is not readable. What is not fair, is when you based your review only on editing errors. When you wrote: "A book needs a work of editor. " "A book would be benefited with American or English editor", you are making a bad marketing for the author. The author might have small errors that are not noticeable, but for someone who is thinking about to buy the book, this could be a reason to give up. Besides, the book can be lost in a translation, when you have some phrases in your language, that doesn't sound the same in English versi...

I f you post about books in social media, your images and links will get unnoticed. You will not get a big engagement. In average, you can get 10-20 views in Threads, 20 likes in Instagram and few reposts in Bluesky. X is worse, you can get few reposts and likes. Facebook will give you few shares and likes, if you post in author's groups you might get more.  You Tube will give you in average 200 visits and few likes, and the same situation is with Tik Tok. The conclusion is: people are not interested for book posts of indie author, because you are not Emily Henry, Freida Mc Fadden or Stephen King. When people see indie authors posts, they think how anyone could write and publish. If you try to get attention with personal photos, funny videos or concerts, even if you review movies and other books, situation is different. For video from the party I got 1.730 views, that is more than good. When I posted about Pisces Zodiac and tranzit of Saturn, I got 77 likes.  Algorythms are me...

Using Amazon advertising as a way of promoting books can get you sales. But, in the end of the promoting month, you will not get a profit. Probably, you will get less money than you invest. That is a reason why I am calculating with this way of promotion. When I advertised books in Amazon Germany, I paid eight euro for targeting my product. I got over 5000 impressions and many clicks. The unpleasant surprise was when I saw additional taxes for advertising, 8 euros bonus.  Who can get profit with this? It happens, when someone buy your book, Amazon advertising will do everything to get you as much money they can. First, they will count additional taxes. Then, Kindle will get their part of your royalties. After this, a national bank will get their part. What you get from this are remains. So, when I got 27 dollars of book sales, what was left was 16 dollars. For indie authors, Amazon ads are way of harrasing our wallet. We are not Emily Henry or Freida Mc Fadden to get a profit. If I...