Authors: do you use the right way to promote yourself?

These days I was faced with intruders in my personal inbox. Goodreads and Facebook brought me messages from strangers. Shortly, they wanted a kind of education about sales and promotions, and to be a member of their groups.

I am always fascinated by how someone can write to an unknown person, without checking her profile. What kind of genre do I write, do I wish to communicate with people I don't know, all could be clear from my profiles.

How do I answer these messages? With blocking, I don't want to waste time explaining what I want and what I don't want.

This made me think, how many authors promote themselves in the wrong ways? I understand the desire to sell your book, but you can make a contra effect by forcing others to notice you.

Social media are filled with book links. Authors are focused on numbers, they are automatically collecting followers, but a big number of followers doesn't mean selling by default.

You will get a bunch of people on Twitter, Tik Tok, and Instagram, who will not buy your book.

Why? Because you have no interaction with them.

If you interact with your followers, your chance to sell something will increase.

How to get an interaction?

First, don't send private messages to people you don't know. Especially, don't ask for education from other authors, and don't try to sell them books.

If you want to talk to the author, do it in public. In the same way, you can comment under my blog posts, express your opinion and share this post.

People don't like to be used as tools. Everyone is in lacks time, and what made you so special to think someone will give you the information in private?

Promotion is not a blind alley, so if you ask readers, you need to make a conversation and collaboration. Promoting others' work will make you trustful, and this is a step forward.

Many newsletters are promoting authors' books and they are getting subscribers.

Many authors are doing interviews, making groups, or sharing ARC copies with their readers.

I know, this is a hard path, but have patience.

My follower base increased even though I am not sugarcoating, I was telling truth about my experience.

Comments

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Rebelious rules by Kristina Gallo

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